Builder · Marketer · Storyteller
Gaspard Seuge,
playing both sides
of the coin.
CPO & CMO at Ping. Podcasting with founders about the mistakes that shaped their companies. Writer, multi-sport athlete, self-taught musician. This is the whole picture — the wins, the failures, and everything in between.
Entrepreneurship is mostly making mistakes — then learning from them faster than anyone else. So I write down the mistakes. I film the conversations. I share the work.
01 / 06
Journey
Companies I've built,
rooms I've been in.
From HEC Paris to Sorare to Ping — a timeline of the bets I've placed and the rooms they put me in. The operator track and the creative track, running in parallel.
See the timeline- 2025Ping
- 2025Bond (YC)
- 2024Sorare
02 / 06
Ping
An NFC ring
with a memory.
As CPO I shipped the product. As CMO I turned Instagram Reels into our growth engine — 3.6M+ views, 150 rings sold, a team of four, raising a seed round.
See the Ping work03 / 06
Podcast
Founders, off the record
(sort of).
I sit down with founders and ask them about the part of the story that got cut from the deck. The decisions that nearly ended them. The ones that saved them.
Listen inlaunching soon
04 / 06
Writing
The essays on the wall.
Long-form thinking on hardware, craft, identity, and what it means to play both sides of the coin. Slowly. Honestly.
Read the essays- “Why hardware, again”
- “Playing both sides of the coin”
05 / 06
Athletics
Leadership and sacrifice,
learned on team buses.
Four sports. Two captain's armbands. A decade of 6 a.m. practices. The locker room taught me what the classroom couldn't.
The lessons06 / 06
Music
Failed at guitar.
Taught myself piano.
Two albums. Thousands of unreleased tracks. 8 years of YouTube tutorials, a MIDI keyboard, and refusing to quit twice.
Press playComing soon
Conversations with founders
that wouldn't happen on LinkedIn.
Interviews I've been sitting on, finally getting released. The good stuff — the honest stuff.